Parfum- & modenieuws • The Mag ® MUGLER


Mugler’s jasmin field in India

Mugler's Alien Hypersense Eau de Parfum : A Fragrance Born from Sustainable Luxury

In the world of perfumery, where innovation and sustainability often intersect, Mugler's Alien Hypersense Eau de Parfum stands out as a remarkable testament to the brand's commitment to both the art of fragrance and the well-being of our planet. For the very first time, Mugler has introduced a precious ingredient into its Alien Hypersense Eau de Parfum – a sustainably sourced jasmine sambac absolute. What sets this fragrance apart is not just its captivating scent but also the exceptional journey that led to its creation.

Mugler's pursuit of this exquisite jasmine sambac absolute took them to their very own field in India, a place that they have been nurturing and developing for the past five years. The goal was not merely to create a luxury perfume but to establish a field that encapsulates the very essence of sustainability. This effort was not just about fragrance; it was about empowering local communities and conserving the environment.
12 feb 2024
Anok Yai the new Alien muse

Mugler Alien Hypersense Campaign : Achter de schermen

In the world of fragrance, there are those campaigns that not only captivate but also transport you to a realm where scent becomes a visceral experience. Mugler, renowned for its audacious approach to fashion and fragrance, has once again redefined the art of olfactory storytelling with their Alien Hypersense Eau de Parfum campaign. It's an immersive journey, a hyper-sensory adventure that defies convention and leaves an indelible mark on your senses.
12 feb 2024
Anok Yai the new Alien muse

Anok Yai: The Alien Muse Redefining Beauty in the Alien Hypersense Campaign

In the captivating world of fashion, where beauty knows no bounds, Anok Yai stands out as a celestial being, an alien among us, in the most remarkable and transcendent way. As she takes the center stage in the new Alien Hypersense campaign for Mugler, the world can't help but be entranced by her otherworldly allure.
12 feb 2024
Dominique Ropion perfumer Alien

The Exceptional Craftsmanship of Mugler Perfumes : An Ode to Creativity and Innovation

Mugler perfumes, embody the very essence of creativity, audacity, and innovation. For over four decades, the House of Mugler has consistently pushed the boundaries of the fragrance industry, offering scents that go far beyond the mere concept of perfume. These iconic olfactory creations have conquered the world of perfumery with their originality, quality, and unwavering commitment to the art of scent.
12 feb 2024


Het sterrenlicht van mugler tovert jouw realiteit om in een fantasierijk podium.
We bereiden ons achter de schermen voor op de feestdagenshow van mugler, die bestaat uit sprankelende en betoverende parfums.
De cadeausetcollectie betovert je zintuigen en fascineert de mensen waar je van houdt. Geef in 2023 de meest hypnotische cadeauset zonder grenzen, volledig gehuld in mugler voor dit bijzondere moment.
03 nov 2023
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